John Stephen (28 August 1934 – 1 February 2004), dubbed by the media the £1m Mod and the King of Carnaby Street, was one of the most important fashion figures of the 1960s.
Stephen was the first individual to identify and sell to the young menswear mass market which emerged in the late 1950s and early 1960s. He was also the pioneer of the high turnover, disposable fashion ethos of such contemporary operators as Topman.
By 1967, Stephen operated a chain of 15 shops on the thoroughfare in central London which he and boyfriend Bill Franks made the epicenter of Swinging London: Carnaby Street.[
"Carnaby is my creation," Stephen said in 1967. "I feel about it the same way Michelangelo felt about the beautiful statues he created."

Graphic designer Clifford Richards designed some of the most memorable packaging and printed ephemera of the 1960s. Vibrant, witty and fun, they are an exuberant expression of the Pop Art decade.